Pharma Report with Clinical Professionals – Digital Spotlight

Clinical Professionals and Vacancysoft

July 2020

Across Europe digital marketers are in increased demand in the sector, with volumes of vacancies up, despite the COVID-19 crisis. Key trends emerging include:

  • When comparing the monthly average of digital vacancies in 2020 so far we can see activity is up 11% on last year
  • An increasing proportion of the marketing vacancies in pharmaceuticals companies are for digital roles. This trend has been a gradual one over time, but for example, when we compare Q1 2018, we see 9.4% of marketing roles were digital, whereas by Q2 2020, this had risen to 13.7%.
  • we see a surge in activity in Poland specifically in 2020 with three times as many vacancies this year, compared to last.

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