As we approach the end of April, the general consensus is that the market is on the up, that Q1 was a busy quarter and there is positive sentiment, looking ahead. When you compare Q1 2024 to Q4 2023, it is not surprising for sentiment to be as such, after all, there was an 18% increase in vacancies quarter on quarter!
As we enter the final quarter of the year, for many people, 2023 has been challenging in a way not seen for several years. Job flow has slowed down, and as a result, for recruiters, revenues have dropped too. In previous posts we have touched on, how vacancies have dropped year on year, equally what is interesting when looking at 2023, is the variance by sector. For some markets, there should now be signs of optimism, where for others, Q3 saw the lowest job totals posted in the year to date.
As the UK economy teeters between anaemic growth, a cost of living crisis, strikes over pay crippling the public sector along with interest rates at generational highs leading to recruitment slowing down significantly when compared to 2022, it can be easy to be negative. Nonetheless, as business leaders, the challenge is to find a way to succeed regardless. In recruitment, that starts with identifying markets which are outperforming others, and segments that still seeing buoyant demand. With that in mind, this week, we have highlighted Luxury Goods as a sector to watch. Why?
In June 2014, the British Government of the time, announced their headline scheme to power growth in the north. “The Northern Powerhouse” was meant to bring together cities across the North, so that they collectively could ‘take on the world’ in the words of George Osborne, who announced the initiative. Upon it being announced, a swathe of initiatives were introduced, to stimulate investment, including the Greater Manchester devolution deal along with the Northern Transport strategy. With that, what we have seen, is a geographic area that had when it was launched, accounted for 16.7% of the population of the country and 13% of the vacancies, see their share of the vacancy market rise to 20% now. Put simply, in terms of job creation, the North is outperforming the rest of the country.
“In a boom market, anyone can make money, to grow when the economy turns, that’s the real challenge.”
The latest economic data to be released, will be of concern for recruiters, more than anyone. The economy is contracting. Whilst there has been a bounce in hiring over summer, this should give room for pause, for businesses, thinking about their next twelve months. Stick or twist, expand or contract? But even if recruitment is tidal, can a recruiter beat the tide? I would argue, with data, they can.
